7 Benefits of Blogging on Your Business Website

Content is now king in the world of online marketing. If you’ve been putting off the addition of a blog on your company website, you may well be missing out on crucial business. As a copywriter, I’d say 70 percent of what I do involves blogs in some way or another - and there’s a [...]

By | July 21st, 2016|Blogging, Search marketing, SEO Copywriting|0 Comments

How to Choose the Perfect Copywriter for Your Business Communications

Whether you need content for a website or for your offline communications, it’s always best to outsource the work to a copywriter. But once you’ve decided to turn to a professional, how do you make the right decision? There are thousands of copywriters in the UK alone, so choosing the right one can be a [...]

By | July 15th, 2016|SEO Copywriting|0 Comments

10 Copywriting Tips for Creating Web Content That Sells

It is almost impossible to do business in the 21st century without some form of online presence. In most cases, this presence comes in the form of a website. But all too often, business websites are poorly constructed and stuffed with inferior content. All successful business websites rely on a great copywriter - whether that [...]

By | July 11th, 2016|Copywriter Tips, SEO Copywriting|0 Comments

Creating a New Website from Scratch Requires Solid Foundations… Built by a Copywriter

As part of my weekly duties as a copywriter in the UK, I provide businesses with a unique service. Not only do I write kick-ass marketing and web content, I design and create Wordpress websites too. I know, I’m so talented it’s borderline embarrassing. Now, having acquired my skills in copywriting and website design, I [...]

By | July 8th, 2016|Copywriter Tips, SEO Copywriting, Website Design|0 Comments

What Makes a Copywriter a Great Copywriter?

Being a good writer is not a guarantee of success as a copywriter. If you’re looking for someone to create effective marketing or web content, you should be looking for someone with an innate understanding of human nature. We’re all fickle beasts, us human beings. We have very short attention spans, and many of us [...]

Tips for Getting Started as a Copywriter

I'm relatively new to the world of copywriting and blogging, so a lot of my time is currently spent promoting myself online.  I'm learning as I go along, and I seem to be wasting a lot of my time on tactics that simply don't bear fruit.  As I'm a kind and caring sort of chap, [...]

By | May 19th, 2016|Copywriter Tips, SEO Copywriting|0 Comments

5 Ways a UK Copywriter Can Beat Writer’s Block

Have you ever sat at your computer screen with the intention of writing a ridiculously incisive and concise piece of copy, only to find yourself contemplating the origins of the universe or what to have for lunch? If you have, the chances are you experienced what us writers like to refer to as writer's block. [...]

By | May 16th, 2016|Copywriter Tips, SEO Copywriting|0 Comments

6 Sneaky Ways a Copywriter Can Find New Clients

I would say that around 75 percent of my work is ghost writing; writing for clients who take the credit for my work. Of course, I couldn't survive without this income, but it does grate on me sometimes when some of my stunning work will never earn me the credit I quite obviously deserve (no [...]

By | May 9th, 2016|Making Money, SEO Copywriting|0 Comments

Is SEO Copywriting a Relic of the Past?

I’m a journalist and writer – it’s what I do. I’m not a marketing agent, I’m not a web designer and I sure as hell ain’t an SEO specialist. And while SEO copywriting is listed as one of my specialities, I abhor the term and everything it stands for. Search engine optimisation is something that [...]

By | May 9th, 2016|SEO Copywriting|0 Comments